Sarah Partridge

Sarah is an experienced strategy consultant, trainer and executive coach deeply motivated by empowering clients to develop the mindsets and behaviours required to thrive in today’s dynamic and rapidly changing world.

Background

Sarah has a wealth of experience in senior leadership positions, serving as Head of Strategy & Business Development at BMW Group UK (Financial Services) where she worked closely with the CEO and executive leadership team, leading critical functions including internal communications, innovation and change management.  Prior to this Sarah had a long career in the recorded music industry where she combined her passion for music with her talent for marketing, holding senior managerial positions at Sony Music, Universal Music and most latterly as Marketing Director at EMI Records.

Style

Professional, direct, clear, concise, uses humour, likes to get ‘under the skin’ of the issue, deep understanding of real business challenges.

Qualifications

  • Accredited Practitioner in Psychological Safety
  • Certificate in Sustainable Business Strategy
  • PGCert Psychology of Coaching
  • Accredited Diploma in Transformational Coaching
  • Accredited Certificate in Group Coaching
  • Licensed Workplace Resilience & Wellbeing (WRAW) Master Practitioner
  • Accredited Firework Career Coach
  • Diploma in Neuro-Linguistic Programming (NLP)
  • Mental Health First Aider (MHFA)
  • Primary Certificate in Stress Management
  • B.Soc.Sci (Hons) Social Sciences

Sector Expertise

  • Automotive
  • Entertainment
  • Sport
  • Financial Services
  • Medical
  • Technology

Clients Include

  • BMW Group
  • Rolls-Royce Motor Cars
  • Samsung
  • PWC
  • England Rugby (RFU)
  • Kenshoo Skai
  • Roche

“Sarah is a rare blend of a strategic thinker and a change maker –  someone that can think differently to those around her, that can challenge you to think outside of the box and come up with ideas to evolve your business. I would recommend Sarah y to any organisation looking for a trusted partner who will go above and beyond to support your strategic ambitions or leadership development aspirations”

Spencer Halil, Managing Director, Northridge Finance

“I’d highly recommend Sarah to companies looking to create high functioning leadership teams – whether it’s an experienced team looking for a refresher, a new team looking to create some harmony and cohesiveness, or a set of new managers looking to upskill”

David Sequeira, Managing Director, Global Marketing Intelligence organisation

“I would 100% recommend Sarah. She ran an incredibly impactful programme for us – I found the group workshops extremely insightful and the individual coaching sessions transformational for embedding learning. Sarah is very down to earth and personable and is able to build security and trust quickly with everyone she works with”

Natalie M, Senior Executive, England Rugby (RFU)
© 2025 Ground+Air. All rights reserved.